Bad Vibes from ASTA

It is ASTA’s opinion that American Airlines's announcement regarding full content GDS deals threatens to throw the industry into chaos. A/A will levy a $3.50 per segment fee on all travel agency bookings made through what it calls “high cost” booking channels. This means bookings made by ALL Sabre and Amadeus subscribers. Of course, other airlines quickly matched with announced deals of their own. Is that what ASTA means by chaos?